| Job Purpose | This role contributes to the overall objective of the company by strategically driving sales growth, fostering strong client relationships, and generating branding and advertising revenue through effective communication, negotiation, and proactive market exploration in the media, ad-tech, or retail startup sector. |
| Duties and Responsibilities | 1. PROGRAM PLANNING AND REPORTING Skills and ROLES & RESPONSIBILITIES • Client (Media Agency) lifecycle management o Responsible for end-to-end journey of Media agencies with BFL which includes brands onboarding, conversion, contract signoff, Campaign run, Sharing Reverse Campaign analysis with Brands o Build and promote strong, long-lasting customer relationships by partnering with Advertisement agencies and Brand Aggregators o Ensure adherence to industry regulations and company policies. o Address Brand inquiries and concerns promptly. o Identify Brands upselling and cross-selling opportunities • Supporting Sales o Develop and implement effective advertising sales strategies by generating leads through outbound lead generation activities (emails, calls, social media etc.) o Identify emerging markets and market shifts while being fully aware of new products and competition status. o Map market for increase in month-on-month revenue, maintain funnel (Existing clients & new clients) o Work closely with Pre sales, creative, finance, campaigns, data teams. |
| Key Decisions / Dimensions | Commercial discussions and closure |
| Major Challenges | Sales Negotiation, Stakeholder Management |
| Required Qualifications and Experience | Qualifications Graduate with Media, OOH Branding & D-OOH Advertising Experience, MBA with 2-3 Years of Experience, Work Experience • 2-3 years of experience in relevant skills for Masters • 3-5 years of experience in relevant skills for Graduate |